We teach athletes how to thrive in high pressure situations.

Maximize the Mind coaches athletes how to be mentally prepared by using scientifically proven tools!  

We teach these strategies in 1:1 sessions, on demand courses, & workshops.

This is not therapy & it doesn’t mean something is wrong with you when you seek mental skills training. 

Could you be more consistent? Confident? Assertive? Focused? Relaxed? 

Transform how you manage your emotions!

Every concept can be applied at any level of competition. Everyone has the ability to squash limiting beliefs… once you learn how!

Developing strong mental skills is often the difference between an average athlete & an elite athlete. Athletes spend so much time training physically, but are rarely taught how to respond to difficult situations. 

You don’t have to be born with it. You can become the competitor you envy.

Mental game is something you develop. A lot of athletes become easily frustrated, second guess themselves, worry about judgement, have a had a tough fall or injury, fear messing up, or have a hard time just calming their nerves. They’re all talented, but they need to learn strategies to have fun again & get over mistakes quicker so they don’t get burned out.

Have you worked so hard to perfect your talent & yet you still struggle to consistently compete at your best? YOU NEED THIS!

Mental Performance Coaching is teaching sport & performance psychology concepts to athletes & performers. 

It’s more than positive self talk; it’s understanding how the brain holds onto memories, re-wiring the brain’s thought patterns, & learning how to get your imagination to work for you. It is possible to change how you think to change how you compete!

CHECK OUT: Performance Anxiety Project, Negativity Neutralizer, or Parenting Performers to gain immediate access to the tools we teach to destroy overthinking. Learn more under  – HOW TO WORK WITH US


  • Youth Athletes
  • High School Athletes
  • Collegiate Athletes
  • Olympians
  • Professionals
  • Performers


  • Letting go of mistakes
  • Overthinking
  • Managing frustration
  • Lack of consistency
  • Trouble focusing
  • Mental blocks
  • Balancing stress
  • Excessive nervousness
  • Lack of motivation
  • Second guessing ability
  • Coming back from injury
  • Handling pressure
  • Fear of messing up
  • Performance anxiety
  • Very little assertiveness 
  • Negative thinking
  • Hesitation
  • Can’t trust training
  • Avoiding risks
  • Crippling perfectionism
  • Compartmentalizing
  • Lack of confidence
  • Fear of disappointment
  • Comparing all the time

If money, time, fear or typical limitations that tend to hold me back were NOT factors, I would...
Pick 3 things you'd do & see how it makes you feel

Working on a project? Pre-schedule times you’ll focus. Treat things we want to get done like an appointment.
Best – create recurring apts with yourself. You’re your highest good! Break your projects into tasks so it's doable in one setting. #Focus

Our brains aren’t designed to focus all the time. Brain is designed to intently focus at most 2 hours, & that's pushing it. Knowing this, allows you not to feel obligated.
#OptimalPerformance -Reset. Recharge. Refuel. Redirect. Rest. Golfers: focus on the shot, enjoy the walk.

Hustle culture- I need more time, I'm at the mercy of my calendar, I can't get it all done
Focus culture- I'm in charge of my day, I have exactly the time I need, I spend time on what's most important to me
Which is more satisying?

Load More...

Want More Information?

12 + 2 =

Ashley Eckermann, MS

Owner & Founder of Maximize The Mind

[email protected]

[email protected]

16718 House Hahl Road • Suite K

Cypress, TX 77433


Subscribe To Our Newsletter

Join my email list to receive sport psychology tips, mental game strategies, stories, article, special, & updates. I promise I won't flood your inbox because no one needs more of that. No more than a few a month, pinky promise : )

You have Successfully Subscribed!